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Jennifer Stewart, Founder and CEO, Syntax Strategic | 20 hours ago

Campaign Messaging: Four Rules That Always Lead to Wins

As campaign season ramps up, I’ve been thinking about what makes political messaging stick. The truth is, the best campaigns aren’t the ones that say the most—they’re the ones that say the right things, with clarity and heart. Whether you’re on the trail or behind the scenes, these are a few timeless truths I always come back … View Article

Jennifer Stewart, Founder and CEO, Syntax Strategic | 20 hours ago

Managing a Crisis in Politics

When It Hits the Fan: Managing a Crisis in Politics In politics, it’s not a matter of if a crisis will hit—it’s when. And how you handle it will define not just your campaign, but your credibility. From off-the-cuff comments to policy missteps to third-party revelations, crises can snowball in seconds. But the best political teams don’t panic—they … View Article

Tavis Nembhard, Senior Director of Digital Marketing and Public Affairs | 1 month ago

Navigating X: Is It Still the Right Platform for Your Organization?

X, previously known as Twitter, was acquired by Elon Musk in October 2022. For the past two years, it has been the centre of controversy, leaving brands uncertain about their continued presence on the platform. Elon Musk is a prominent figure and advisor in Donald Trump’s inner circle, which has created a significant divide … View Article

George Soule | 3 months ago

Liberals Announce Leadership Race Rules: What to Watch For

The Liberal Party of Canada has officially launched its leadership race, with the vote scheduled for March 9, 2025. Overview of the Ground Rules The leadership process outlined in the Liberal party’s constitution was deemed too lengthy for the timeline left by Justin Trudeau. Concerns about foreign interference also prompted changes. To address these, the … View Article

News

Syntax Strategic Presents Outstanding Algonquin College Students with Award

December 07, 2023

Changes at Syntax position the full-service agency for growth

Ottawa – December 19, 2022

Syntax launches new Health Practice led by Marjolaine Provost and Dr. Katharine Smart, Past President of the Canadian Medical Association